by William Graham | Business, General Interest, Leadership
In this series of articles, I have compiled what I think are the best leadership books. If you are new to leadership or are looking to polish your skills, this is a great place to start. Not all readers are leaders, but all leaders are readers. — Harry Truman...
by William Graham | Business, General Interest, Leadership
Basic Leadership Qualities is one in a series of articles where I recommend books on leadership. These books are chosen because they have been especially helpful to me in my career as a leader, mentor and coach. I hope they will be helpful for you as well. The...
by William Graham | General Interest
At Connecting IRL we are constantly talking about authentic connections, but what do we mean when we say authentic? And why should it matter for your business?What is Authenticity?According to Merriam-Webster, authentic is “true to one’s own personality, spirit or...
by William Graham | Storytelling
In the Authentic Connections Method™, we talk a lot about storytelling. When people listen to stories it accesses the parts of their brain related to socialization and bonding. This is different than learning facts. Think about the difference between reading a history...
by Susan Lanier-Graham | Building Brands, Business, Online, Storytelling, Writing
When you’re building up your brand online, it gives you the opportunity to narrate your own story. That is, you get to decide how your audience sees your brand. If you are not in control of your own story, you’ll quickly discover it can get told for you....
by Susan Lanier-Graham | Building Brands, Business, Storytelling
Looking for a fast and effective way to build up your business? Focusing on branding could be the answer.Branding plays a crucial role in business. If you take a look at the most successful businesses in the world, you’ll see a big part of their success is their...